Chairman & CEO
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Michael Farmer is Chairman of TrinityP3 USA, a marketing communications strategy firm for advertising and ad agencies. He serves as Professor of Branding and Integrated Communications at The City College of New York (CCNY) and is a weekly marketing columnist for MediaVillage.com.
Farmer is the author of Madison Avenue Manslaughter, an inside view of fee-cutting clients, profit-hungry owner and declining agencies. The book was the winner of the Axiom Gold Business Book Award for 2016, the Independent Publisher’s Silver Business Book Award for 2017, and the National Indies Excellence Award for the best Marketing book of 2017.
Previously, Farmer was a Director of Bain & Company. He lived and worked abroad in Brazil, Switzerland, Turkey, Germany, France and UK.
Farmer has an A.B. degree from Princeton University and an MBA degree from Harvard Business School.
He currently lives in Madison, Connecticut and works out of New York City.