Carl Fritscher

Mintel
Principal Innovation Consultant
See Bio >

Carl Fritscher

Mintel
Principal Innovation Consultant
See Bio >

Biography

Carl leads the Mintel Consulting team’s strategy, innovation and new product development initiatives with an approach to trends and ideas that emphasizes commercial viability.

Carl has been an innovation, strategy and creative leader for 25 years and has done breakthrough work in numerous categories such as CPG, hard goods, retail, QSR, education and financial services. Some of the companies he has worked most closely with are: MillerCoors, ConAgra, PepsiCo, Coca Cola, Hormel, American Family Insurance, and Burger King.

Carl has lectured on Insights at the Kellogg School of Management and is regarded as an expert brand strategist. Carl is also Improv-trained and an experienced facilitator with a reputation for engaging and actionable workshops.

Sessions by Carl Fritscher